IKEA franchise USA The IKEA Concept is based on offering a wide range of well designed, functional home furnishing products at prices so low that as many people as possible will be able to afford them. Rather than selling expensive home furnishings that only a few can buy, the IKEA Concept makes it possible to serve the many by providing low-priced products that contribute to helping more people live a better life at home. The IKEA Concept guides the way IKEA products are designed, manufactured, transported, sold and assembled. All of these factors contribute to transforming the IKEA Concept into a reality. About Us The IKEA franchise USA began when Ingvar Kampar, an entrepreneur from the Smaland province in southern Sweden, had an innovative idea. In Smaland, although the soil is thin and poor, the people have a reputation for working hard, living frugally and making the most out of limited resources. So when Ingvar started his furniture business in the late 1940s, he applied the lessons he learned in Smaland to the home furnishings market. Ingvar's innovative idea was to offer home furnishing products of good function and design at prices much lower than competitors by using simple cost-cutting solutions that did not affect the quality of products. Ingvar used every opportunity to reduce costs, and he scraped and saved in every way possible - except on ideas and quality. This is how the IKEA franchise USA began. The name IKEA comes from the initials of Ingvar Kamprad, I and K, plus the first letters of Elmtaryd and Gunnery, which are the names of the farm and village where he grew up. Today, the IKEA trademark represents the leading home furnishings brand in the world with more than 200 stores in more than 30 countries and more than 90,000 co-workers. The IKEA franchise Being the owner and world-wide franchisor of the IKEA Concept, Inter IKEA Systems B.V. aims to bring IKEA products to as many people as possible by franchising the IKEA Concept to IKEA Franchisees. Inter IKEA Systems B.V. constantly seeks market expansion, and grants new franchises to markets and territories according to a detailed expansion plan. Franchises are granted only to organizations and/or individuals that can secure a strong market position and market penetration in the given territory. To qualify as an IKEA Franchisee Applicants should have thorough retail experience combined with extensive local market knowledge. Potential IKEA Franchisees shall also be able to clearly document that they have an outstanding understanding of and commitment to the IKEA Concept, the financial strength and potential as well as have identified well located sites for the retail activity. Inter IKEA Systems B.V. continuously provides IKEA franchise USA with the support they need to operate the IKEA Concept. Opening an IKEA operation requires considerable investments which are entirely at the expense of the IKEA Franchisee.