Franchising for dummies free download Franchising for dummies free download, by Michael Seid and Dave Thomas, details everything you need to know about this ever-popular route to self-employment. In typical Dummies fashion, it outlines the basics (from initial research through signing on the dotted line); development procedures (such as training employees, choosing locations, and buying goods); running the business (attracting customers, managing staff, dealing with franchisors); and moving on (considering further acquisitions, franchising your own ideas). Seid, a well-known consultant with 20 years in the field, and Thomas, the high-profile founder of and low-key spokesman for the fast-food chain Wendy's International, make this volume especially valuable by including inside tips taken from their extensive personal experience. The Benefits and Responsibilities of Franchise Ownership. To help you evaluate whether owning a franchise is right for you, we have preparedthis information for you. It will help you understand your obligations as a franchiseowner, how to shop for franchise business opportunities, and how to ask the rightquestions of a franchising for dummies free download franchisor before you invest your hard earned money.A franchise typically enables you, the investor or "franchisee," to operate a business.By paying a franchise fee, which may cost several thousand dollars, you are given a “format” or “business system” developed over time by the company ("franchisor"),the right to use the franchisor's name for a limited time, and many forms of assistance. For example, the franchisor may help you find a location for your outlet;provide initial training or ongoing training and consultation and an operating manual;and advise you on management, marketing, or ideas on handling personnel. Somefranchisors offer ongoing support such as monthly newsletters, a toll free 800telephone number for technical assistance, and periodic workshops or seminars. Following, is an outline of several component parts of a typical franchising for dummies free download. The Cost. In exchange for obtaining the right to use the franchisor's name, system, and get itsassistance, you may pay some or all of the following fees. • Initial franchise fee and other expenses. Your initial franchise fee, which maybe non-refundable, may cost several thousand to several hundred thousanddollars. You may also incur significant costs to rent, build, and equip an outletand to purchase initial inventory required to open. Other costs may includeoperating licenses and insurance. You also may be required to pay a "grandopening" fee to the franchisor to promote your new outlet in the press. • Continuing royalty payments. You may have to pay the franchisor royalties