If you take a donut franchise opportunity this will ensure success over the problems normally associated with nascent businesses. Your franchiser will be at hand to render all the support to ensure your success. You will undergo training in production and learn how you go about making their products without compromising standards. Stores and operations training will equip you with skills to enable you deal with every day’s operational issues. Your training would be incomplete without being trained about marketing after which you will be able to strategize and improve your sales as well as your business as a whole. Since your franchise will be a front for their products in your territory, your franchiser will take great care to ensure the products you are producing are of the highest quality just as those he has selling at his shops. This support will make you feel that you have good company in your journey to successful business. The marketing strategies that your franchiser has used successfully will be handed down to you. This will include any new strategies that will be suitable in your area. When you will be opening your business, they will be by your side as you invite customers in your territory to your shop. As part of the ongoing support you will get advice from consultants who the franchisor has worked with before. This advice will be of help as you tackle everyday’s management challenges. They will check on the businesses progress from time to time and point out areas of weakness and ways of improving on them. Some franchisers require you to have, when they are evaluating you, prior success in business, personal financial capabilities and a track record of success. As the franchiser screens the franchisee, the latter should also vet the franchisor. Some franchisors will schedule a meeting at which they meet the franchisee, during what is called ‘discovery day’. The franchisee should ensure that his personal attributes and interests can match with the activities of the envisaged business. If they are a mismatch then considering another franchise would be a wise option. The success of your business will depend partly to the market in your territory, your own efforts, your location and commitment to the system. As far as business is concerned you will never be alone. The franchisor is committed to assist you in every aspect of your business until you are able to run on your own.